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Checkoff News

Stay up-to-date with the dairy industry and the latest news from your local checkoff.

A whole lot goes into every single drop of milk. That's why, at the dairy checkoff, we believe every drop of milk is essential. And it doesn't matter if that drop becomes a glass of milk, or cheese, or yogurt, or ice-cream, or something completely new and amazing that the world hasn't seen yet, it's all still essential.

We're here to make sure dairy will always matter. With research and innovation and marketing programs, we give support and tools to farmers to make dairy relevant in today's ever-changing environment. To help ensure the results of your hard work are valued today and for years to come.

It's a partnership with one goal in mind: Making every drop count.

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Dairy Checkoff Responds to the Change in Marketplace Amidst Coronavirus Pandemic
March 18, 2020
Dairy Checkoff Responds to the Change in Marketplace Amidst Coronavirus Pandemic

ADA North East shifts focus to help our dairy farmers, industry partners, local communities and staff amid Coronavirus pandemic.

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Active on Social Media? Consider These Tips During this Challenging Time
March 18, 2020
Active on Social Media? Consider These Tips During this Challenging Time

There’s now a larger audience of families looking for interesting, educational material to pass the time over the next several weeks.

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New York High School Athletes Reach Peak Performance with Milk
March 12, 2020
New York High School Athletes Reach Peak Performance with Milk

Milk is helping fuel hundreds of high school athletes at the New York State Public High School Athletic Association championships.

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Community Collaboration Builds Consumer Confidence in Dairy
March 11, 2020
Community Collaboration Builds Consumer Confidence in Dairy

ADA North East is working to promote community collaboration to achieve mutually positive environmental conditions for farms, communities and watersheds.

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ADA North East Brings Breakfast Opportunities to 200,000 Maryland Students
March 11, 2020
ADA North East Brings Breakfast Opportunities to 200,000 Maryland Students

With more than 200,000 Maryland students not partaking in school breakfast, the opportunity is great to provide milk, cheese and yogurt through the Breakfast After the Bell program

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New Breakfast Carts Sell More Dairy in Schools, Give Students More Dairy Choices
March 11, 2020
New Breakfast Carts Sell More Dairy in Schools, Give Students More Dairy Choices

During National School Breakfast Week, four New York schools and one New Jersey school each received a $7,000 breakfast cart through a grant from the PepsiCo Foundation and GENYOUth.

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Resources Available to PA Farmers to Meet Consumer Demand for Upgraded Conservation Practices
March 03, 2020
Resources Available to PA Farmers to Meet Consumer Demand for Upgraded Conservation Practices

Conservation assistance available for Pennsylvania farmers

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National School Breakfast Week Events Focus on Dairy to Increase Sales, Options for Students
March 03, 2020
National School Breakfast Week Events Focus on Dairy to Increase Sales, Options for Students

To recognize National School Breakfast Week, ADA North East is helping schools get more dairy included in school breakfasts through our Breakfast After the Bell program.

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High School Athletes Reach Peak Performance with Milk
March 03, 2020
High School Athletes Reach Peak Performance with Milk

Milk took to the courts and the mats at several high school winter sports championships — helping fuel hundreds of athletes.

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Checkoff Research Keeps Milk Powders Competitive Internationally, Grows Export Sales
February 28, 2020
Checkoff Research Keeps Milk Powders Competitive Internationally, Grows Export Sales

The U.S. has grown nonfat dry milk/skim milk powder (SMP) exports to between 25-30 percent of total SMP trade, up from 7 percent in 2000.

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