More than 800 consumers attended Maryland’s second annual Breakfast on the Farm at Valley-Ho Farm, owned by Chris and Jamie Derr in Middletown, Maryland. ADA North East joined the University of Maryland Extension and other local industry organizations – including more than 120 volunteers - in planning and executing the event.
In an effort to connect consumers to farmers, the day’s educational topics included animal care, crop production, milk production and operation of farm equipment. ADA North East provided literature and promotional materials; a trivia game for dairy promoters to engage attendees; and several display items.
About American Dairy Association North East
American Dairy Association North East (ADA North East) is the dairy farmer-funded organization funded by participating dairy farmer’s checkoff investment to build demand and sales for milk and dairy foods throughout the local region. Representing nearly 11,000 dairy farm families in Delaware, Maryland, New Jersey, New York, Pennsylvania and northern Virginia, ADA North East develops and implements local programs to drive milk and dairy sales at retail outlets and in schools. The organization also conducts consumer education about dairy through events, traditional and social media, and in collaboration with health professionals through National Dairy Council®. ADA North East works closely with Dairy Management Inc.™, the national dairy checkoff organization, to support nutrition research, national partnerships and developing export markets for dairy to bring a fully integrated promotion program to the region. For more information, visit www.AmericanDairy.com.