This month, ADA North East pitched a story to media about how farmers are keeping cows cool during the current heat wave. The story quoted several dairy farmers from within the region about the cooling methods they use on their farms.
Consumers and news media were interested. Numerous media outlets used the story and others requested one-on-one interviews from farmers to learn more about cow care. To-date, they include:
Kelly O’Hara and Garret Miller of Oakwood Dairy, Auburn, N.Y. were on Syracuse.com.
Paul Fouts was on WSYR-TV.
About American Dairy Association North East
American Dairy Association North East (ADA North East) is the dairy farmer-funded organization funded by participating dairy farmer’s checkoff investment to build demand and sales for milk and dairy foods throughout the local region. Representing more than 10,000 dairy farm families in Delaware, Maryland, New Jersey, New York, Pennsylvania and northern Virginia, ADA North East develops and implements local programs to drive milk and dairy sales at retail outlets and in schools. The organization also conducts consumer education about dairy through events, traditional and social media, and in collaboration with health professionals through National Dairy Council®. ADA North East works closely with Dairy Management Inc.™, the national dairy checkoff organization, to support nutrition research, national partnerships and developing export markets for dairy to bring a fully integrated promotion program to the region. For more information, visit www.AmericanDairy.com or call our Main Office at 315-472-9143.