Eleven members of DairyFAN (Dairy Food Advocacy Network), ADA North East’s social media advocacy outreach program for college students, young professionals and other dairy advocates honed their skills during a training and tour last week. Participants garnered tips for developing a social media plan to enhance their own advocacy efforts.
The group visited Tumino Cheese in King Ferry, New York, and Half Full Dairy Farm in Elbridge, New York, and heard from New York Farm Girls, dairy farm sisters from Maple Lane Farms in Marietta, New York, with a popular social media following.
Click here to learn more about DairyFAN and how to become a member.
About American Dairy Association North East
American Dairy Association North East (ADA North East) is the dairy farmer-funded organization funded by participating dairy farmer’s checkoff investment to build demand and sales for milk and dairy foods throughout the local region. Representing nearly 11,000 dairy farm families in Delaware, Maryland, New Jersey, New York, Pennsylvania and northern Virginia, ADA North East develops and implements local programs to drive milk and dairy sales at retail outlets and in schools. The organization also conducts consumer education about dairy through events, traditional and social media, and in collaboration with health professionals through National Dairy Council®. ADA North East works closely with Dairy Management Inc.™, the national dairy checkoff organization, to support nutrition research, national partnerships and developing export markets for dairy to bring a fully integrated promotion program to the region. For more information, visit www.AmericanDairy.com.