Earth Day 2021: Restore Our Earth

Author: Ania Stilwell | April 19, 2021

Earth Day 2021: Restore Our Earth

“Restore Our Earth” is the theme of this year’s Earth Day, Thursday, April 22. We invite you to participate in our Earth Day social media campaign. 

Hashtags Options
#EarthDay
#DairySustainable

Tag Us! 
We’re on Facebook, Twitter and Instagram @americandairyNE

Key Messages – Sustainability: Reducing Environmental Footprint

  • Dairy is good for you and made with care for the planet. From the farm to your fridge, U.S. dairy is taking steps to reduce food waste and greenhouse gas (GHG) emissions.
  • The carbon footprint of a glass of milk is two-thirds less than it was 70 years ago, yet it still has the same nutritional benefits and great taste. 
  • U.S. dairy innovates for the future – in new products, technologies and on-farm practices that will contribute to healthier people, planet and animals. Today, there are dairy farms across the country that are using new technologies to turn manure into biogas that powers local communities while helping to eliminate food waste from local businesses.

Farmers can help deliver these messages and spotlight dairy’s critical role in the path to a greener planet with these social posts!

SAMPLE SOCIAL POSTS WITH DOWNLOADABLE IMAGES (Facebook/Instagram and Twitter) 

Social Post #1  

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Copy content: 
Today we celebrate #Earthday! Dairy farmers are committed to producing sustainable & nutritious food. Dairy provides over half the calcium & vitamin D consumed by Americans, while the U.S. dairy industry’s greenhouse gas footprint is less than 2% of the nation’s total. 

Downloadable Infographic: https://dairyspot.box.com/s/ds6yejpolvlgh98net8bhvjm55jbbgfd

Social Post #2 

Copy content: 
#EarthDay Today, the carbon footprint of one gallon of milk is 19% less than a decade ago. By 2050, U.S. dairy will achieve carbon neutrality while improving water use & quality – we’re committed to being an environmental solution. #DairySustainable

Downloadable Video: https://dairyspot.box.com/s/i35sleplhqhly3tvawb5ltd29tkirltt
YouTube: https://youtu.be/dxcPCtiQ_3U

Social Post #3 

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Copy content: 
Ever heard of cow power? It’s the conversion of methane into usable energy, aka biogas, that can supplement electric power for entire communities >> https://bit.ly/3tjvp35 It’s one of the many ways dairy farmers are working toward achieving carbon neutrality by 2050 #EarthDay

Downloadable Photos: https://dairyspot.box.com/s/c9yyyv1xznoria5ugefu5i7vqkyvqe0g


About American Dairy Association North East

American Dairy Association North East (ADA North East) is the dairy farmer-funded organization funded by participating dairy farmer’s checkoff investment to build demand and sales for milk and dairy foods throughout the local region. Representing more than 10,000 dairy farm families in Delaware, Maryland, New Jersey, New York, Pennsylvania and northern Virginia, ADA North East develops and implements local programs to drive milk and dairy sales at retail outlets and in schools. The organization also conducts consumer education about dairy through events, traditional and social media, and in collaboration with health professionals through National Dairy Council®. ADA North East works closely with Dairy Management Inc.™, the national dairy checkoff organization, to support nutrition research, national partnerships and developing export markets for dairy to bring a fully integrated promotion program to the region. For more information, visit www.AmericanDairy.com or call our Main Office at 315-472-9143.