Get Social for June Dairy Month

Author: Administrator | May 31, 2019

Celebrate National Dairy Month and World Milk Day – June 1, 2019 - by sharing posts about World Milk Day and June Dairy Month on your social channels. During June Dairy Month, ADA North East is joining Dairy Management Inc. (DMI), Milk Processor Education Program (MilkPEP) and Feeding America to reinforce dairy farm families’ commitment to nourishing their communities. It's easy to participate! 

Key Messages

  • This summer, America’s dairy community is building on its commitment to nourishing people by joining forces with Feeding America and activating communities to help kids facing hunger.
  • One in six kids in the U.S. faces hunger. That number goes up during the summer months, when children don’t have the structure of school meals to provide them with the nourishment they need to grow.
  • Milk is packed with essential nutrients kids need to grow, including protein, calcium, vitamin D and potassium
  • Encourage people to donate to kids in their community by heading to giveagallon.com

Participating is easy – Just follow these quick steps

1. Post downloadable video or an original photo and/or sample posts or original message that connects consumers back to the farm – and what’s real – when it comes to dairy and your connection to dairy.

2. Use these Hashtags:

World Milk Day (June 1)

  • #WorldMilkDay
  • #UndeniablyDairy

National Dairy Month (after June 1)

  • #NationalDairyMonth
  • #UndeniablyDairy

3. Tag American Dairy Association North East: @americandairyNE (FB, Twitter & Instagram)

4. Encourage donations: giveagallon.com

Ready-to-post video

Get the download: https://youtu.be/Bt5KgYvNmYw OR https://dairyspot.box.com/s/myaj5ku47he08h3avdjlbhk2xni7texc

SAMPLE POSTS

World Milk Day (June 1)

  • This #WorldMilkDay, we're celebrating all the amazing things real dairy has done. Let's do more. Join us in providing food to kids facing hunger this summer — head to www.giveagallon.com. #UndeniablyDairy @americandairyNE

  • Want to make a difference this #WorldMilkDay?  Help get real milk to kids in need in your community this summer. Learn more at GiveAGallon.com #UndeniablyDairy @americandairyne

National Dairy Month (after June 1)

  • Real dairy can do amazing things. This #NationalDairyMonth, we're joining forces with Feeding America to fight child hunger. Join us and @americandairyNE in providing food to kids this summer — head to www.giveagallon.com. #UndeniablyDairy

  • Want to make a difference this #NationalDairyMonth?  Help get real milk to kids in need in your community this summer. Learn more at GiveAGallon.com #UndeniablyDairy @americandairyne 


About American Dairy Association North East

American Dairy Association North East (ADA North East) is the dairy farmer-funded organization funded by participating dairy farmer’s checkoff investment to build demand and sales for milk and dairy foods throughout the local region. Representing nearly 11,000 dairy farm families in Delaware, Maryland, New Jersey, New York, Pennsylvania and northern Virginia, ADA North East develops and implements local programs to drive milk and dairy sales at retail outlets and in schools. The organization also conducts consumer education about dairy through events, traditional and social media, and in collaboration with health professionals through National Dairy Council®. ADA North East works closely with Dairy Management Inc.™, the national dairy checkoff organization, to support nutrition research, national partnerships and developing export markets for dairy to bring a fully integrated promotion program to the region. For more information, visit www.AmericanDairy.com.