Dairy farmers are invited to participate in a free online workshop series, beginning March 4, designed to help you feel more confident in talking about how your farm practices protect the environment and mitigate the effects of climate change.
Developed by the New York Dairy Issues Management Team – ADA North East, New York Farm Bureau, Northeast Dairy Producers Association, Inc., and the New York Animal Agriculture Coalition – the four-part series addresses:
- Updates on issues the industry is facing, from public perception to policy discussions, featuring New York State Commissioner of Agriculture Richard Ball
- Success stories from farmers who have identified sustainability solutions that work on their farm
- Technical advice on developing social media content, including capturing and editing videos and photos, featuring ADA North East Industry Relations Specialist Kelsey O’Shea
- Media training tips to prepare for conducting interviews
About American Dairy Association North East
American Dairy Association North East (ADA North East) is the dairy farmer-funded organization funded by participating dairy farmer’s checkoff investment to build demand and sales for milk and dairy foods throughout the local region. Representing more than 10,000 dairy farm families in Delaware, Maryland, New Jersey, New York, Pennsylvania and northern Virginia, ADA North East develops and implements local programs to drive milk and dairy sales at retail outlets and in schools. The organization also conducts consumer education about dairy through events, traditional and social media, and in collaboration with health professionals through National Dairy Council®. ADA North East works closely with Dairy Management Inc.™, the national dairy checkoff organization, to support nutrition research, national partnerships and developing export markets for dairy to bring a fully integrated promotion program to the region. For more information, visit www.AmericanDairy.com or call our Main Office at 315-472-9143.