Celebrate Halloween by participating in the 2020 Chocolate Milk: Official Drink of Halloween social media campaign promoting chocolate milk – we’re bringing Got milk?® to the scariest time of the year. Here’s everything you’ll need:

Hashtags to use:
#Halloween + #chocolatemilk + #UndeniablyDairy

Tag us!
We’re on Facebook, Twitter and Instagram at @americandairyNE

Key Message
Chocolate milk is the Official Drink of Halloween – serve nutritious chocolate milk as the ultimate Halloween treat!

  • Calcium rich
  • Bone building calcium
  • 9 essential nutrients
  • Protein, calcium, and vitamin D

Sample Photos, Videos, Links and Social Posts

Share on Facebook, tweet on Twitter or post to Instagram:

  • Download a photo + add the suggested social post + add link (for Craft Activity or Recipe only)
  • Download video -or- use the YouTube video link + add the suggested social post

Scary Delicious Milk – PHOTO

Chocolate Milk: the 2020 Official Drink of Halloween - Got Milk?®

Downloadable photo: Facebook or Instagram

Suggested Social Post:

No tricks… all treat! #ChocolateMilk is bone-building calcium in sweet disguise… Got Milk? #Halloween @americandairyNE #undeniablydairy


Chocolate Pumpkin Pancakes – PHOTO or VIDEO

Chocolate Pumpkin Pancakes Recipe Link: https://milklife.com/articles/recipe/chocolate-pumpkin-pancakes

Suggested Social Post:

Delicious #Halloween pumpkin pancakes made with protein-rich #chocolate milk will haunt your kids in the best of ways. #undeniablydairy @americandairyne

Pumpkin Chocolate Milk Overnight Oats – PHOTO or VIDEO

Pumpkin Chocolate Milk Overnight Oats Recipe Link: https://milklife.com/articles/recipe/chocolate-milk-overnight-oats

Suggested Social Post:

Ready to energize your #Halloween? Creamy, nutritious #chocolatemilk makes for a boo-tiful bowl of pumpkin overnight oats. #undeniablydairy @americandairyne

Scary Sweet Cemetery/ Dirt N Worms – PHOTO or VIDEO

Scary Sweet Cemetery/Dirt N Worms Recipe Link: https://milklife.com/articles/recipe/dirt-worms-chocolate-pudding

Suggested Social Post:

Satisfy your kids #Halloween hunger for something haunted w/ this creepy, crawly & oh-so-tasty #chocolatemilk treat. #undeniablydairy @americandairyNE

Sugar Cookie Ghosts – PHOTO or VIDEO

Sugar Cookie Ghost Recipe Link: https://milklife.com/articles/recipe/halloween-sugar-cookies

Suggested Social Post:

Pair these #Halloween cookies with nutritious #chocolatemilk & you’ll be surprised how quickly they disappear. #undeniablydairy @americandairyne


Mummy Milk – PHOTO or VIDEO

Suggested social post:

Even the official drink of #Halloween needs a costume. Turn #chocolatemilk into a mummy! #undeniablydairy @americandairyNE

Jug-o-Lantern – PHOTO or VIDEO

Jug-o-Lantern Activity Link: https://milklife.com/articles/activities-kids-recipes/easy-diy-halloween-treats-kids

Suggested Social Post:

Give your empty #chocolatemilk jug a scary second life with this #Halloween Jug-o-lantern craft! #undeniablydairy @americandairyNE

Milk Carton Paper Lanterns – PHOTO or VIDEO

Milk Carton Paper Lanterns Activity Link: https://milklife.com/articles/activities-kids-recipes/easy-diy-halloween-treats-kids

Suggested Social Post:

Treat yourself to chocolate milk, with 9 essential nutrients, & then turn that empty #chocolatemilk jug into a ghoulish #Halloween lantern. #undeniablydairy @americandairyNE

Take Creativity into Your Own Hands

Get creative this Halloween. Post your own original photos. Need some inspiration?

  • Share a photo or video of you and your family making one of the above recipes or activities
  • Share a throwback photo of yourself from Halloween past
  • Show your children in their costumes drinking chocolate milk
  • Show a cute calf dressed for Halloween

Additional Resources 

Downloadable Logo – Chocolate Milk: the Official Drink of Halloween (PNG format): https://dairyspot.box.com/s/nbj4usxuj7htnwb55hltn404dd4k57cj