Dairy Management Inc., dairy scientist Mike Ciresi helped checkoff partner Taco Bell launch its second beverage featuring dairy, the Mt. Dew® Baja Blast® Colada Freeze. It’s made with real heavy cream plus pineapple and coconut flavors for a tropical taste.

“Expanding beverage options that include dairy not only delights customers but drives additional dairy sales and adds value to the checkoff investment.” — Mike Ciresi