Dairy Checkoff Programs to be Featured During Virtual Dairy SummitInterested in learning more about hosting a farm tour, or talking to consumers and the media about dairy farming? Want to learn more about dairy checkoff efforts — locally and nationally? ADA North East and Dairy Management Inc. (DMI) are offering presentations on these topics during the annual Pennsylvania Dairy Summit hosted by the Center for Dairy Excellence, being held virtually February 8-11.

Dairy Checkoff leaders including DMI President Barb O’Brien and ADA North East CEO Rick Naczi will present “What has Dairy Checkoff Done for You Lately? on Wednesday, Feb. 10, from 1-2 p.m.

ADA North East sessions include: 

  • Monday, Feb.8, from 11:45 a.m. — 12:30 p.m. – “How to Host a Virtual Farm Tourâ€_x009d_ 
  • Tuesday, Feb. 9, from 11:45 a.m. — 12:30 p.m. — “We’re in the News: Preparing for Media Interviewsâ€_x009d_ 
  • Wednesday, Feb. 10, from 11:45 a.m. — 12:30 p.m. — “Talking the Talk: How to Communicate with Consumersâ€_x009d_ 

REGISTER for the Dairy Summit and the ADA North East sessions here.