Sharing dairy’s stories builds trust for dairy with consumers and helps grow sales. Here’s a roundup of media coverage arranged by ADA North East during February.
Dairy Farmers Promote Chocolate Milk at Armory Track
ADA North East sponsored the “Refuel with Chocolate Milk Fastest Kid in the World” race at the 2026 Millrose Games on February 1, at the Armory Track in New York City. We hosted dairy farmers Tyler and Stephanie Beck at the event. The Becks’ participation was featured by a Binghamton media outlet and included an interview with Tyler.
Watch the Interview: Tyler Beck on WBNG-TV (CBS) Binghamton, NY
New York State Dairy Ambassadors Selected for 2026
The competition leading to the selection of the 2026 New York State Dairy Ambassador team of Hannah Wieboldt, Christiana Borst and Kierra Knobloch have been featured in eight news stories including on WBNG-TV (CBS) Binghamton, WSTM-TV (NBC) Syracuse and WXHC.com in Cortland.
Watch the Interview with Borst: WBNG-TV (CBS) Binghamton
Dairy Farmer’s Letter to the Editor Affirms Nutritional Benefits of Dairy
In response to a negative Letter to the Editor, ADA North East’s Public Relations and Industry Relations teams partnered to support dairy farmer Jeffrey Balmer in drafting and submitting a rebuttal highlighting the nutritional benefits of dairy.
Read Balmer’s Letter: Farmer shares some of the benefits of dairy
Current Dairy News from Our Region
For more dairy news coverage generated around the region by our Public Relations team, visit: https://www.americandairy.com/about-us/news-coverage/.