As part of ADA North East’s sports marketing campaign, we are working with PHLY, a new sports media company focusing on Philadelphia sports teams, to promote chocolate milk as the perfect refuel beverage for college athletes.
“Team Chocolate Milk” ads will air on PHLY’s live YouTube shows, podcasts, and social media videos leading up to the inaugural Big 5 Classic, Philadelphia’s college basketball championship. Participating teams are from Drexel, LaSalle, Penn, St. Joe’s, Temple and Villanova.
The sponsorship culminates with PHLY’s live show broadcast on game day from the Wells Fargo Center in Philadelphia, December 2, exclusively sponsored by ADA North East. Stay tuned for more details about our participation!