Five local Gen Z dairy farmers participated in a video series with ADA North East during National Dairy Month to help build trust in dairy with Gen Z consumers – those who are ages 10 to 23 and comprise 20% of the population and have the spending power of about $100 billion. The series highlighted dairy’s diversity and was designed to break stereotypes of a “typical” dairy farmer.
Participants included:
- Lainey Koval, Stillwater, N.Y.
- Connor Ranck, Stroudsburg, Pa.
- Tori Reese, Horseheads, N.Y.
- Gabby Taylor, Newark, N.Y.
- Kara Stultz, Williamsburg, Pa.
The short videos are available on ADA North East’s Facebook, Instagram Reels, and TikTok pages, with the final of the five videos airing this Thursday.
Kara Stultz, of Stultz Family Farm, will be featured on June 30 as part of the #NextGenFarmers National Dairy Month video campaign.