From cheese-topped breakfast sandwiches to yogurt parfaits, and a serving of milk, school breakfasts feature plenty of healthy, wholesome dairy foods – and dairy product sales! On behalf of dairy farmers,  ADA North East found ways to highlight these programs during National School Breakfast Week through in-person events and media coverage.

Four teenage students in front of a food stand with the "Fuel Up To Play 60" logo.

Pictured, from left to right, are Newark School of Global Studies students, N. Y. Giants Darius Slayton and dairy farmer Graham Ackerly.

Newark, New Jersey

Dairy farmer Graham Ackerly, of Mount Vernon, New Jersey, joined New York Giants wide receiver Darius Slayton for a donation of a school breakfast cart and other equipment, at Newark School of Global Studies. ““As a dairy farmer, I am thrilled to see Newark’s priority in fueling students each and every day with a balanced and healthy breakfast,” said Ackerly. Learn more in this story from the Essex News Daily.

Other Media Coverage

Philadelphia, Pennsylvania

In Philadelphia, Pa., “Swoop”, the mascot for Fuel Up to Play 60’s NFL partner Eagles team was featured steering students to healthy breakfast options – like yogurt and milk.

Media Coverage

Buffalo, New York

In Buffalo, N.Y. ADA North East arranged for TV stations to report on The “Buffalo Farm to School to You”, serving loaded breakfast burritos, hot chocolate and more.

Media Coverage

Binghamton, New York

In Binghamton, N.Y., we facilitated an interview with Broome-Tioga BOCES Registered Dietician Julie Raway, who showed off the school’s new breakfast cart, provided by local dairy farmers through ADA North East.

Media Coverage